In 2010, we had Paul the Octopus (may he rest in peace) from Germany to predict World Cup soccer match outcomes
. And groundhog Punxsutawney Phil has for years clued us in on how long the rest of winter will last. So isn’t it too bad that the advertising/marketing industry doesn’t have its own intriguing and wise animal to stop by at the start of each year to share its predictions?
If it did, here are some questions I’d certainly love to ask:
1. Will 2011 be the Year of Mobile (for reals this time)?
2. Who — and thanks to what particular features — will win the Tablet Wars? Will it be Apple with the iPad, RIM with the BlackBerry PlayBook, or Google with the Android Honeycomb?
3. Will the New York Times’ move to start charging for online content succeed?
4. Will Pepsi end up regretting its return to the Super Bowl, especially via consumer-created Pepsi Max ads?
Aren’t you just dying to know?! What things would you add to this list if we had our very own Edith the Emu?
Photo credit: Alex Grech
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